Peer-Reviewed Publications

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Filters: Keyword is connectedness and Author is Jacobsohn, Lela  [Clear All Filters]
2008
Hornik R, Jacobsohn L. "High brand recognition in the context of an unsuccessful communication campaign: The National Youth Anti-Drug Media Campaign.". In: Public Health Branding: Applying marketing for social change. New York: Oxford University Press Inc.; 2008:1.