During the 2012 National Teen Driver Safety Week (NTDSW) on October 18, we stepped up our digital communications game by organizing and hosting our first hour-long Twitter Chat. Here are lessons learned for fellow injury prevention communicators...
Millions of children experience injuries or sudden illnesses each year, leaving families to face challenging emotional reactions in addition to physical recovery. Unfortunately, there are very few resources available to support children through this recovery. To address this need, our team collaborated with colleagues at the University of Queensland in Australia to develop a web-based game called Coping Coach – a fun, interactive way to help a large number of children with their emotional recovery.
For the past 12 years, I’ve worked with brilliant but humble scientists who, typically, prefer to communicate their expertise through the peer-review process of scientific journal publication. This preference has fueled our reputation as a source of reliable evidence-based information on child injury prevention. But it can cause long delays in communication of actionable advice that could save a life. This has led us to debate whether blogging and social media might help our Center share what we learn with stakeholders and fellow researchers more effectively.
Welcome to the Center for Injury Research and Prevention (CIRP)’s new Injury Blog! At CIRP, we recognize that to save lives and prevent injuries, we need to partner with you, the stakeholders who want to cure the epidemic of injury - community groups and non-profit organizations, government and regulatory bodies, industry, clinicians, and, most importantly interested children, teens and their families. Our scientific foundation can only make a difference when it informs the design and use of programs, policies and products and you are the change agents who make this happen. Through the Injury Blog, we hope to share important issues and scientific advances with the hope that this information will help to be useful to you, our stakeholders, and will help us work together to bring the evidence to practical solutions to address the epidemic of injury.